It is also an excellent tool for anyone searching for relevant long-tail keywords that apply to their business. Long-tail keywords help to create more opportunities for ad campaigns, copy, content, and anchor text which boosts SERPs. All of the best keywords that you’re interested in targeting can be combined into one list for easy later reference that way you have all the required data on hand when needed.
Here’s where SEMrush pro free account comes in handy. When you enter any of your competitor’s website URL in the backlink section on SEMrush, it gives you the details of the Page Score (newly launched this feature), the titles of the backlinks and URL’s of source along with all the additional details like Anchor text, External links and Internal links to the URL you enter.
Recommended Keywords: In my opinion, this is the most important feature because it is hard to rank for a given keyword without using related keywords a couple of times. So, you can’t rank a plumbing page without mentioning water, pipes, and faucets. It recommends keywords which are marked in gray and once they are used those keywords turn green. That’s an excellent visual indicator of which keywords were used.
If you are looking for keywords in languages other than English, you will find Keyword Tool's features very useful. Keyword Tool allows you to pull keywords from 192 Google domains and use 83 Google language interfaces to generate keyword suggestions. That way we make sure that the generated keywords will be relevant to the country and/or language that you are creating your content for.
One thing I don't like is that Ahrefs sometimes does not provide exact keyword search volume. Instead – it provides approximate numbers which confuses us in cases when we think a keyword should get more traffic that it actually does once the SEO content is published. To get the most up to date and exact numbers, you'd better off use Google's keyword planner.
SEMrush’s Marketing Calendar is a work in progress. It isn’t the most powerful tool which will make it worth a purchase yet. Though if you’re already part of the SEMrush ecosystem, this is free for you to use. But it is only useful if you’re managing multiple campaigns. Plus it falls short in the sense that it does not prompt you about approaching deadlines, and events which would be a useful feature in a future update.
Hi Anil, both are great SEO tools I would say because I’ve been using both of them for a long time now. SEMrush offers even more incredible features and their databases are even bigger and regularly get updated when compared to Ahrefs. But as you said, Ahrefs is equally good and I really like their keyword analysis data to be precise when compared to any other tool.
When we talk about ‘Search’, we predominantly talk about Google Search results. Whether it is organic or paid search, companies both big and small are busy trying to take the first few slots of the Google search result. That is how they can pull the massive traffic to their website and landing pages. This post is about SEMrush review and it’s alternatives.
I loved it! I am currently on a 7 days trial and will look forward to monthly membership! However, one thing that I would like to add, I have used both SEMrush and Ahref, and I believe that SEMrush has a great UI/UX when comparing to Ahref. However, this will quickly escalate when we’ll use Ahref for at least 2 days continuously. I am now addicted to Ahref, when I started using it I remember it was really difficult to get comfortable with the tool whereas SEMrush is easy to get comfortable. But SEMrush is way behind in auditing backlinks, Ahref is very strong for keyword research and backlink findings. What do you think?
If you’ve gone through the whole post, we have clearly mentioned that we’re using SEMrush for a long time and also got a lot of better results with it (it means, we’re clearly mentioning that SEMrush can be a great choice for bloggers). But that being said, Ahrefs is not a bad tool either. In fact, both these tools have almost similar features with similar pricing plans. First, give a try to SEMrush with our free trial once and you’ll mostly end up using it.
I recommend using this tool for SEO, It is a no 1 tool if you are doing SEO. If you are doing SEO without using any tool then it is very good but it takes more time and you cannot find accurate data to analyze what doing next with your site. So without wasting any time, this tool helps you to find the right keywords and give you better suggestions for your site and increase your Traffic value.
The Overview Report shows issues which are of the highest priority, and the ones which are most frequently found on the website. If you want to fix a problem that’s reoccurring throughout the website then click on the Issues Report, and it shows all the URLs of all the pages which are affected. While the Page Report shows all the issues on a particular landing page.
SERP overview reports the top 10 results for a keyword, their key metrics like UR, DR, backlinks, traffic, and social shares. Shockingly enough, the Ahrefs also reports if there are any AdWords ads, knowledge graph, and snippets at the top of the SERP for the keyword. This is very helpful in manually analyzing whether it is possible for you to rank for the keyword.
Over the years as professionals, we’ve run into many social media posting tools that automate the process and provide useful information. However, with a SEMRush subscription, they have made sure that there is no need for an extra tool to do all of that. The tool allows users to schedule and then manage social media posting to Twitter and Facebook. This saves time and helps organize content more easily.
This report can help you reverse engineer, down to the day, a link building campaign that your competitor is running (always good to be out in front of a big link push by a competitor) and can also help you evaluate your own link campaign or even help you spot a link growth issue that may have resulted in some kind of penalty or over-optimization filter.
Pros: While there are plenty of SEO-related CRMs out there, SEMRush unifies all the essentials under one roof, while also including actual actionable SEO-hints and strategies right on your dashboard. There is even social media tracking and posting built in, so you don't even need to go find another software for that. It really does wonders for building a brand and maintaining brand awareness and mentions.
The My Reports tool also enables the creation of custom reports complete with your business’s logo, annotations, comments, and other features. All of the custom report features exist to highlight and clarify your findings, structure, etc. You can also use pre-defined templates which makes it possible for anyone in your team to create a report and even schedule its creation.
If you are doing competitive analysis for clients or prospects this tool is a must have tool. The API interface is a great way to enhance links to other evaluation tools, but that part is probably is not for technically faint of heart. The site audits are fairly easy to use and exploit, for top level insights and seem to have a much greater depth of capability than I have taken advantage of just yet. Site audits are helpful for evaluating key clients, and provides on-going regular emails as to how each site is doing.
SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.
What I like most is that Semrush offers many useful features and they are constantly adding new ones and developing the tool. An excellent feature is the site Audit function, which summarizes practically all kinds of problems you currently have with your website, such as tracking problems, hreflang conflicts, pages with 4xx status codes, broken links, duplicate or missing metainformation. The analysis function of the competition is amazing: you can analyze your competence and where it compares with them and perform gap analysis, where they are classified where not, etc. The number of links analyzed is low compared to our general profile of backlinks, but even so, it is a very useful function since it analyzes the links according to the criteria that detect the spam of links / websites, which saves us a lots of manual work.
Still I double check to see what softwares are providing the real results. Some are lacking in a few areas and some use the same Google Keyword planner to fetch keywords. When it comes to keywords and PPC you need a lot. When it comes to keywords and website optimisation you need comptetitor analysis. This is done from several sources to ensure the best data is gathered. Using the free version of SEM Rush it is limited in what it provides. Would also love to see the insides of the GURU account. Thanks again for a great read.
The audit is for all pages and not only one. What happens in the majority of the cases is that pages / posts have similarities so you can group them together. For example the pages of a website may be ok but the blog post pages may be missing titles. It’s a lot of work especially for a 500 pages website but you can start from the most important pages first and work your way to the rest
SEO and SEM go hand in hand but are very much different from each other. Search Engine Optimization is a technique by which you improve your search rank and drive traffic to your website. Search Engine Marketing is rather a broader term that encompasses SEO as well. It includes paid or sponsored advertisement, ensuring more visibility of your website.
Provides a great deal of data in an easily consumable format and with the ability to export to excel which makes adding SEM data to our reports simple. SEMrush makes doing keyword, organic and competitor analysis lightning fast which reduces our time spent gathering data and gives us more time to work with the metrics and provide better strategies to our clients.
I like the ability to compare a client’s website to it’s competition. This feature is awesome. Enables side by side comparisons on how you are doing vs competitors for key metrics such as back links, SERP Results, Domain Strength, etc. The information I can get on Organic Search, Paid Search and keywords is also extremely helpful to the work I do. Thanks Matthew for this article. I wish to win this :)
Hi Andres, sad to know that you’ve not discovered few toxic links using SEMrush. How did you find those toxic links? Have you used any other tool to find them? Also you might want to get in touch with the SEMrush support team and let them know about this issue, so they’ll look into it. But if you still are not comfortable with it, you might want to give a try to Ahrefs for a month or two to really find out the best one among them. I’d suggest you give a try to Ahrefs for some time to see if it’s the right fit for you.
SEMRush is one of the best solutions I have found for discovering site errors, getting a great explanation on how to fix it, and even posting for social media. It covers end to end so many of the varied areas of SEO, that it's become an invaluable part of my business. My favorite has been utilizing the ranking tools to see how we compare against competitors, and also tips on getting featured snippets (which we achieved for one client this year!)
Pros: SEMRush is a full-fledged powerhouse for SEO building strategy and SEO audits. It's pretty beefy, so I would only recommend it if you have the time and patience for SEO, as the software gives a ton of outlets in looking up actionable items for your SEO Strategy. The first thing that I really liked with SEMRush was the initial SEO audit of my site -- I was able to see what's good and what's bad about my SEO, and the quick errors or warnings for title headers and ideas for gaining more traffic was awesome. Moving on, I found their analytics just as good as Google Analytics, showing me where my traffic is coming from and where I can improve my paid search positions. I haven't used the Social or Content aspects of SEMRush but social listening looks to be baked in well and integrated nicely. If you're in the market for seeing how your organic and paid search traffic plays a part, and then strategizing in how to improve your overall position against organic search and then your competitors, I'd recommend SEMRush.