I thought I was the only one confused between these two tools. I wasn’t sure which SEO tools to use and whether I should prioritize Ahrefs over Semrush or the other way around. I know they have different features. When it comes to keyword research, Semrush is better, but for backlink analysis, it’s Ahrefs. This comparison helped me decide which one to get. Thanks for the article! The comments above also helped me in my decision.
Pros: Mostly all SEO Specialists nowadays are using SEMrush (in combination with other tools), and it is effective either for your small personal site or blog, or ever for larger corporation sites. On SEMrush you will find different tutorials in order to get started, SEO audit check, plenty of features in order to analyze your keywords rankings, organic traffic, PPC progression and how to analyze your competition.
Pros: Mostly all SEO Specialists nowadays are using SEMrush (in combination with other tools), and it is effective either for your small personal site or blog, or ever for larger corporation sites. On SEMrush you will find different tutorials in order to get started, SEO audit check, plenty of features in order to analyze your keywords rankings, organic traffic, PPC progression and how to analyze your competition.
Like all backlink monitors, it doesn't pick up anywhere near all backlinks and is slow to pick up new backlinks. However, all backlink tools have this same problem and Ahrefs is the best of those tools. One of my biggest gripes is that Ahrefs drops backlinks and count them as a lost domain, but after looking into the dropped campaigns you find that a majority of them are still there and Ahrefs dropped them from your backlink profile for an unknown reason.

The Top 30 Report: This report shows you the top 30 of the best-performing advertisers’ websites, the media ads and texts they are using as well as the landing pages they are promoting. You’ll also see how many ad placements are used. The report also covers the competition’s calls to action (CTA) which are used to engage users, and also reveal publishers that are relevant to what they currently offer. Additionally, you’ll see publishers’ websites which are reaching thousands each day. If anything these are ideas which can be used to monetize your website or blog for better AdSense earnings. 

Get Product Feed Insights: While Google AdWords may use keywords to decide if an ad should be shown product listing ads tend to manipulate the product feeds. So, the competition’s PLA feed is a secret, but that’s where this feature comes in. The Position Report generated shows keywords that are signaling their listing to show ads, their PLA’s ranking in search results, the PLAs that are popping up for each keyword, and a promoted product’s price and title amongst a few other things.

Topic Research is an innovative and useful tool currently in beta and free for paid SEMrush users. However, once the beta period is over those who wish to use the tool may have to pay a currently undeclared amount of money. Now with that out of the way the Topic Research tool works by helping marketers discover the most popular content within their niche across the internet. You’ll find hundreds of headlines which could potentially resonate with your target audience. Also, a list of FAQs is presented which ensures that you’re answering all the questions that your target audience may ask.
I can recommend Ahrefs to anyone in search engine optimization, social media marketing or digital marketing. Ahrefs is perfect for keyword research, competitor research, viral content research, web page audit, rank tracking, competitor tracking and more. If you are looking to find great link opportunity then Ahrefs is the tool winning in that domain.

Any SEO specialist worth his salt knows the importance of backlinks. No SEO campaign can be complete without good quality do-follow and no-follow backlinks from forums, blogs, news websites, etc. within the niche. The Backlinks Report provided by SEMRush provides thorough information regarding geolocation, rank authority and the number of incoming links. These links are seen as votes in favor of your website’s relevance to the subject or niche, in addition to being voted up for credibility and trustworthiness.
the interface is quite nice. i like the feature that they can group all the things into a project, show the backlinks from each site and update sent to email in daily basis, sometimes it is quite busy that you cannot login and check all the metrics. Also, the competitors spending on ad is a good reference to see how and what have they done. And how we can react with them, like pay more to beat them or what. By the way, the backlink tool is very nice that we can remove toxic links linking to our site to prevent lowered ranking

SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.
Pros: The semrush tool is a very powerful tool that allow you to check your competitors strategies and gain competitive intelligence , it can give you in depth insight about the pros in your domain/business niche, what they did and how they got there, it is a tool that can turn your business from zero to hero within a short period of time. it unleashes the secrets of the top people in your business niche and do so much more, some amazing things that you can do with this tool include:
Faizan, since you have a new blog, so you should go for least competitive keywords. You can use SEMrush Keyword difficulty (KD) metrics while doing keyword research for your niche. Don’t target keywords that has more than 50 KD and monthly search volume should not be more than 500-600. Please let me know in case you have any additional question for me.

Under “Top Organic Keywords” section when you click full report, you are allowed to checkout only first 10 results. It helps me understand which keyword is sending maximum traffic to my competitor’s website. I analyse the keyword for its competitiveness if in case I want to target it. Alternatively, using it as a seed keyword, I perform keyword research through Long Tail Pro.
If you would like to know how to use hashtags to get popular on YouTube, you can use a useful YouTube hashtags generator like Keyword Tool. All you need to do is key in the topic related to your video in the search bar. From the results, you can select relevant, high-volume hashtags to insert in your video titles and descriptions to help people find your content.
The Backlink Analytics tool can provide lengthy lists of competitor's backlinks that can be exported in spreadsheet formats. You can see your competitors backlink strategies including legitimate (blogs, directories) and illegitimate methods for gaining domain and site authority on Google. I also appreciate the keyword rankings, as it allows for easy reporting and tracking of SEO optimization strategies and keyword campaigns. Great tools for tracking keywords campaigns against similar business as well.

The thing that I liked the best about Ahrefs is that it contains a huge database of backlinks when I've checked my own website and my competitor's websites. This has allowed me to dig deeper and find out their exact linkbuilding and SEO strategies. Ahref contains a lot of tools and features that will make the life of an SEO professional or webmaster who wants more search engine traffic a lot easier. One of these features is the batch analysis feature. Basically, instead of entering your competitor's backlinks one at a time you could actually enter it once. This allows you to quickly check on the SEO metrics for a lot of competitor URLs in just one click.
Setting up the SEO Writing Assistant is pretty easy and is available at present only for the Google Chrome browser and WordPress. It is compatible with Google Docs which is a good start. To begin with, you need to head over to the download page, log-in (if you don’t have an account one will need to be created), choose to install the browser plugin and activate it post installation.
Monitor Changes in Statistics: The Display Advertising Feature also allows you to see the changes in statics which depend on the ads and the devices on which they are displayed. Your display campaign will be visible across tablets, PCs, smartphones, etc. All of which results in being able to see which devices are producing the most impressions, check if text ads are doing better than media ads or vice versa and adjust your campaign settings to allow for better interaction.
The dashboard is an easy way to get an overall picture of our ranking, backlinks, and organic traffic. And as a small company looking to drive brand awareness through search, their keyword exploration tools are essential to our SEO strategy. It's also a pretty straightforward tool to use, so can you jump right in and get a lot of benefits straight away.
The thing that I liked the best about Ahrefs is that it contains a huge database of backlinks when I've checked my own website and my competitor's websites. This has allowed me to dig deeper and find out their exact linkbuilding and SEO strategies. Ahref contains a lot of tools and features that will make the life of an SEO professional or webmaster who wants more search engine traffic a lot easier. One of these features is the batch analysis feature. Basically, instead of entering your competitor's backlinks one at a time you could actually enter it once. This allows you to quickly check on the SEO metrics for a lot of competitor URLs in just one click.
I just tried and its working fine from my end. When clicking on the link, you should be taken to the SEMrush page where you should be able to grab SEMrush pro account for free for the next 14 days worth $47. Please clear cache for your browser and try then. Please let me know if you still face any issue in claiming the 14 days SEMrush pro account for free.
The SEO Content Template helps to boost and streamline your ability to write optimized content. The template is created by using the targeted keyword and continues to monitor your article’s SEO value as you keep writing. Obviously, there is nothing much to it but still happens to be a must-have tool if you’re writing a lot of SEO content for clients or your own websites since it speeds up the process.
Pros: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.

The audit is for all pages and not only one. What happens in the majority of the cases is that pages / posts have similarities so you can group them together. For example the pages of a website may be ok but the blog post pages may be missing titles. It’s a lot of work especially for a 500 pages website but you can start from the most important pages first and work your way to the rest


Overall: The quality of the platform, although clunky is great but overshadowed by unethical billing practices. Their billing department will freeze your account if you add on new services and make you send pics of your drivers license and credit card? They'll send you 3-5 separate emails telling you how they are locking you out of your data IMMEDIATELY and also that they are deleting it ASAP. God forbid you're out sick or on vacation and you're paying someone to sit and stare at their screen because SEMRush is throwing a fit because your card didn't go through the first time they ran it. Who runs a business like this?
Setting up the SEO Writing Assistant is pretty easy and is available at present only for the Google Chrome browser and WordPress. It is compatible with Google Docs which is a good start. To begin with, you need to head over to the download page, log-in (if you don’t have an account one will need to be created), choose to install the browser plugin and activate it post installation.
Cons: Needs watchword list the executives. A large number of its most inventive instruments includes still convey a beta tag. Competitive Advantage. SEMrush offers information into the SEO strategies of contending brands. The arrangement demonstrates organizations what catchphrases support contenders' web crawler positioning, for them to make a technique that can counter that. Vital Advertising With SEMrush, organizations can contrast their promoting approaches and those of their opponents. Thusly, brands can discover what makes their rivals prominent with the shoppers promoting savvy. This additionally enables them to modify their financial plans by revealing the advertisement spend and return their rivalries have. Extended Social Media Reach A major piece of buyers is via web-based networking media channels. That is the reason it is basic for organizations to be the place their objective clients are. These stages can be used to augment commitment and they additionally make it easy to quantify the execution of a brand's social technique. Strategic Content Marketing With SEMrush, brands can discover how famous they are among netizens.
CPC Map is a nifty little tool developed by SEMrush to provide advertisers with an overview of what Cost Per Click advertising will cost them in different locations within the country. That said it still does not tell you which areas will be the most receptive and affordable to advertise in online. However, it still provides you with an easy way to evaluate the cost of advertising in a potential of a state or region. You can use the tool to compare search volume and PPC costs across a multitude of industries. It is great for market research or for a consultant who is about to quote a price to a client.
As of September 2014, YouTube's own keyword tool stopped working. It was moved over to Display Planner's AdWords video keyword suggestions. To use it, you need to have an Google Ads account. Just like the non-existent YouTube keyword tool, it was created to facilitate paid video and ads promotion. Which is why keywords that you will find there might not be closely related to the topic that you want to cover.

The Backlink Analytics tool can provide lengthy lists of competitor's backlinks that can be exported in spreadsheet formats. You can see your competitors backlink strategies including legitimate (blogs, directories) and illegitimate methods for gaining domain and site authority on Google. I also appreciate the keyword rankings, as it allows for easy reporting and tracking of SEO optimization strategies and keyword campaigns. Great tools for tracking keywords campaigns against similar business as well.
The team at Ahrefs have done an excellent job of building a comprehensive product that includes tons of useful features without succumbing to bloat. Nearly everything that's added to the tool has a use, and it's able to do more for less than most other similar platforms I've used. It's also stable and their customer support has been, in my experience, top notch.

Brian is the founder of MeiggsMedia and has a love for digital marketing, entrepreneurship, and personal finance. Brian has been quoted in several online publications, including Yahoo! Finance, NASDAQ, MSN, AOL, Discover, GOBankingRates, Student Loan Hero and more. When not helping others reach their goals, Brian can be found at the gym, traveling, exploring Washington DC, or helping bloggers, entrepreneurs, and small businesses succeed at MeiggsMedia.


SEMrush is hands down the best tool for keyword research. I love that you can do competitor analysis and find the keywords people are searching to go to your competitor's site. You can add all your projects in one big dashboard and see a quick overview of your keyword rankings (I do this every other day to check if my sites were penalized/keywords dropped). The reporting feature is also a great alternative to Google Analytics and we send automated reports to our clients. 

Your website is the “hub” of your online brand – so, it’s important to have regular checkups to ensure everything is in order. It’s also important to note that your website is a living digital property, it’s typically not stagnant for long periods of time. In any given year, content is added and/or removed from your site. It is for this reason that audits should occur on a regular basis. We recommend that websites be audited at a minimum of once per year. That allows your teams to fix critical issues as they arise.
The CPC Map is a handy tool which will give advertisers a good overview of the prices they can expect to pay for a particular niche in a particular region. However, the tool still needs more work, and the markets need to be expanded further especially into non-English speaking territories. That said the ones it currently operates in are pretty big and most people will be targeting English speaking regions anyways, so it is still worth exploring.
We realize that when you make a decision to buy SEO Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and SEMrush reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with SEMrush. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.
SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.
Pros: I love how simple SEMRush is to use and how intuitive their UX is. I've used their topic research tool for clients and it has helped inform their entire content marketing strategy, from the calendar itself to the amount of paid/organic attention we give each piece of content. Their tool is always fast, loads quickly and is easy for novices to understand. 

the interface is quite nice. i like the feature that they can group all the things into a project, show the backlinks from each site and update sent to email in daily basis, sometimes it is quite busy that you cannot login and check all the metrics. Also, the competitors spending on ad is a good reference to see how and what have they done. And how we can react with them, like pay more to beat them or what. By the way, the backlink tool is very nice that we can remove toxic links linking to our site to prevent lowered ranking
We have done the comparison posts around these tools here https://bloggerspassion.com/semrush-vs-ahrefs-review/ and here https://bloggerspassion.com/moz-vs-semrush/. Please go through both the review posts and go with the SEO tool which fulfil your needs. You can also try Free trial for these SEO tools. And go for the premium version of a SEO tool which you feel is best for you.
The tool will help you see where a website’s traffic comes from; how their audience engages with their site; what devices visitors prefer to use; how multiple websites’ audiences overlap and much more. The market intelligence insights found in Traffic Analytics makes it one of the most powerful tools on SEMrush for market researchers, marketing managers, business development teams, and sales teams.
Pros: We were wondering how can we achieve great performance for us and our customers in online marketing area. After discovering semrush our expectations were met. We did find all those marketing channels to be explored, used and to be able to add value. All those spreadsheets and data really caught my add when displayed as charts diagrams. We now know where to spend our marketing budget, were our competition is spending theirs and what to do.
I like the keyword position tracker and the site auditing with the competitor comparisons. It's really useful to see where my website is with a side-by-side comparison with our competition in regards to specific keywords we're targeting. The site auditing tool helps to identify issues with the website that can easily be fixed in order to get a better grade and be more relevant on search engines.
The CPC Map is a handy tool which will give advertisers a good overview of the prices they can expect to pay for a particular niche in a particular region. However, the tool still needs more work, and the markets need to be expanded further especially into non-English speaking territories. That said the ones it currently operates in are pretty big and most people will be targeting English speaking regions anyways, so it is still worth exploring.

The library and crawl index for Ahrefs is unparalleled. If you need to know competitive landscape and build backlinks, there is not another player in this space. moz, etc doesn't come anywhere close. they do alright in other factors, but purely from a research and backlink profile perspective Ahrefs is the leader without competition. Comparison features and backlink tracking are indispensable. Good to help with estimation of traffic on potential client's websites. You can go to the table in a client meeting better prepared. This along with SEO powersuite makes a good package.
Overall: I have always had a positive experience with SEMrush. They are a supportive team and it is relatively easy to find up-to-date tutorials to help you to get the most out of their suite of tools. New features are being added all of the time, so the SEMrush team does a very good job of keeping pace with the changing world of SEO. They are clearly active in the community and work hard to share their expertise. With their 14 day trial offer you really cannot go wrong.
With SEMrush, companies can compare their advertising approaches with those of their rivals. By doing so, brands are able to find what makes their competitors popular with the consumers advertising-wise. This also allows them to adjust their budgets by uncovering the ad spend and return their competitions have. Thus, they can further enhance their campaigns with newly acquired knowledge and localize their messages.

Pros: We were wondering how can we achieve great performance for us and our customers in online marketing area. After discovering semrush our expectations were met. We did find all those marketing channels to be explored, used and to be able to add value. All those spreadsheets and data really caught my add when displayed as charts diagrams. We now know where to spend our marketing budget, were our competition is spending theirs and what to do.


Cons: To an untrained eye, SEMrush can be a little overwhelming just because of the amount of data everywhere on the screen. It took me a whole week just to have some understanding of the program when I was first introduced to it. Even 2 years later..and I still find new things I didn't know before. So is it a con? Maybe not so much but to some it could be.
Pros: SEMrush is a neat and powerful tool for any online marketing campaigns. It is great for SEO and PPC campaigns. I can see my website's data with a single click of a button. It also allows me to track my keywords but I think that they are not as accurate or the data is not recently updated. Their backlink checker works fine for me and I can see who's linking to my websites.
What i like best about Semrush is that it helps me to create high-quality backlinks without much efforts. This software helps me to do backlink gap analysis for competitors. This lets me evaluate and create a strategy to outrank my competitor. Also, this tool is great to find keywords and content suggestions to rank higher & drive traffic for my website. Without Semrush, I would not be able to obtain much success
As a professional blogger, I've always struggled with getting more traffic to my own websites and the websites that I handle. And one of the strategies that I routinely use is search engine optimization. SEO or Search engine optimization involves a lot of things. While On Page SEO is mostly done on the website, the OFF Page stuff is mostly done outside of your website. Ahrefs has helped me do a lot of the Off page stuff like analyzing what are my competitor's SEO strategies, what are their backlinks, where are they getting them. I've also used Ahrefs to find out my competitor's content strategy because I could easily check what are the content and pages that are getting the most shares and backlinks on their website.

If you’ve gone through the whole post, we have clearly mentioned that we’re using SEMrush for a long time and also got a lot of better results with it (it means, we’re clearly mentioning that SEMrush can be a great choice for bloggers). But that being said, Ahrefs is not a bad tool either. In fact, both these tools have almost similar features with similar pricing plans. First, give a try to SEMrush with our free trial once and you’ll mostly end up using it.


SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.
You sell things and source them in China or want to? Alibaba is the single biggest platform for finding suppliers for, well, anything that can be shipped. Use our Alibaba longtail keywords finder to tap into the millions of products you can buy and sell. No matter if B2C or B2B, for dropshipping or Amazon FBA, shipping containers or airdropping, here the professionals trade.

SEMrush is an extremely popular SEO software which encompasses a host of tools for social media, website audits, rank tracking, etc. It is considered the gold standard when it comes to competitive analysis features. The features provide users with valuable information about their competition, link building, display advertising, organic search, and paid search. All that information allows you to see how well the competition is performing which in turn helps you decide which are the best strategies to use in your own SEO campaigns. Plus, it shows why some of the competition is doing poorly so that you can avoid what clearly isn’t working for them.


Whether searching for a product or determining what others are buying, entering a keyword is the first step. Select the ebay longtail keywords from the list that are most relevant and download them. By typing the results into Ebay, you will quickly see if there is a demand for your product. As a buyer you will get the most relevant products to your search.
Awesome tool. I like the SEMrush’s PPC tools best as it helps you to spy on your competitors’ Ads and you can find the ones that are working and you can reverse engineer and make your own that are similar saving you time and money of testing which Ads work. As a whole i think this is a great tool that all IM should have as it can really help you improve your site ranking and thus improve traffic and profits.
In general, I love Semrush. It's a lot of information. Even if some of the information in the database is a little outdated, the huge amount of data and ideas you can get from Semrush is worth it. You even get extra things like social networking tools. It is ideal for SEO and PPC campaigns. I can see the data on my website with a single click of a button. It also allows me to keep track of my keywords, but I think they are not as accurate or that the data has not been updated recently. SEMrush is a great tool for any online business. It helped us to rank higher in the search engines. In general, I must say that I would recommend the tool to other people. The speed of the scans is a great advantage, you can set up a scan in progress and in a matter of minutes it is complete.
Of the three popular backlink reporting tools (Majestic, Moz, Ahrefs), Ahrefs provides the most useful link data. Even in other areas of SEO, Ahrefs seems to always keep their toolsets fresh. They continually add in useful tools and features that make other software suites less relevant. The most recent addition is their site audit tool which provides a beautiful visualization of technical site issues.
Pros: SEMRush provides loads of actionable data from SEO to PPC to Social. I use it a lot for Internet Advertising / PPC research on what competitors are doing - what are their ads saying, what keywords do they target, what is their estimated ad spend, etc all in one place. It helps with not only search ads - but also display ads - this super feature helps us understand what the competition is up to. It helps in keyword research for organic SEO as well as paid traffic. In terms of SEO it helps track position on organic search results (SERPS), SEO audit including technical stuff and backlinks. 
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