Guess I’ve overlooked more than a few things that SEMRush has to offer. I’ve used it here and there in the past, primarily for PPC projects for me or a client. Content marketing is more of a foundation than a tactic for me personally. Looking like SEMRush can make things easier for me in regards to content research/marketing. Good guide and insights Matthew. Work smarter, not harder, right…
Pros: SEMrush is a very effective tool for SEO. It has a simplistic approach and it allows users to see all the relevant data of any websites. It has a very detailed keyword analysis tool that can show many related keywords, traffic data and competitors. The backlink analysis tool is another great feature of this app. I can see all the websites that are linking to mine, their countries and IP addresses, their anchor texts and if the links are follow or nofollow.
The library and crawl index for Ahrefs is unparalleled. If you need to know competitive landscape and build backlinks, there is not another player in this space. moz, etc doesn't come anywhere close. they do alright in other factors, but purely from a research and backlink profile perspective Ahrefs is the leader without competition. Comparison features and backlink tracking are indispensable. Good to help with estimation of traffic on potential client's websites. You can go to the table in a client meeting better prepared. This along with SEO powersuite makes a good package.
Top Referring Content – This displays the most popular page that links to your target website. They determine the popularity of the page through the number of social shares it has. You can use this to help your SEO campaign by knowing which page/website has a decent social media following, and you can partner with them for more link opportunities to improve your backlink profile.
Hi Ankit, Good article. I just browsed through the website of wordtracker dotcom. I have a few doubts around keywords.What do you mean by long tail key words? Are there different kinds of key words available? Is it the same as key words..? I can think of at least a 100 key words at a given time. How many keywords does wordtracker offer at the rate it charges us at $27.
Hi Anil, both are great SEO tools I would say because I’ve been using both of them for a long time now. SEMrush offers even more incredible features and their databases are even bigger and regularly get updated when compared to Ahrefs. But as you said, Ahrefs is equally good and I really like their keyword analysis data to be precise when compared to any other tool.
I like it and it is a very good tool. But I mainly focus on small businesses, and I often find SEMRush a bit expensive. Plus, I do SEO and not SEM, and I'd pay less for a plan with SEO tools only. I recommend to do a trial first: the keyword and page analysis are amazing and I think they are really helpful when it comes to optimize every page of a website. Plus, SEMRush competitive analysis allows you to compare the SEO/SEM/domain strenght etc. performances of several websites of your choice, so that you can take action and improve your rankings.
I was an early user of products like Market Samurai and the Google keyword tool back when they both actually told you something useful. This isn't exactly like the early days of SEO, but it's close. You can search keywords and actually return quality, actionable data that you can use in your AdWords campaigns, on-site SEO, and Social Media optimization.
The pricing policy. I purchased the tool for 12 months in end of Jan 2018. This included 5000 SERP updates with a standard plan and all of a sudden, Ahref changed this back to 1000 without any warning. Their pricing page wasn't even reflecting this change, and I was informed about that when talking to a support rep. I understand the Company wants to increase pricing based on improved tools, but when you have made a 12 months purchase in advance, you would expect this new pricing to apply by the end of your contract at least... Or potentially to be grandfathered in the old pricing. But No - Ahref will basically apply this very aggressively with no warning at all or heads up. It's sad, in fact very sad as it shows the company is definitely not customer-centric.
However, most people prefer to use their local language so the queries generated by American customers will differ from Europeans. Also, some search terms will be misspelled because people are in a hurry to find what they want or maybe using a mobile device to type. So, knowing which keywords international users are typing in to get what they want will provide additional advertising opportunities which could yield better results with a lower price tag.
If you’ve gone through the whole post, we have clearly mentioned that we’re using SEMrush for a long time and also got a lot of better results with it (it means, we’re clearly mentioning that SEMrush can be a great choice for bloggers). But that being said, Ahrefs is not a bad tool either. In fact, both these tools have almost similar features with similar pricing plans. First, give a try to SEMrush with our free trial once and you’ll mostly end up using it.