In general, I love Semrush. It's a lot of information. Even if some of the information in the database is a little outdated, the huge amount of data and ideas you can get from Semrush is worth it. You even get extra things like social networking tools. It is ideal for SEO and PPC campaigns. I can see the data on my website with a single click of a button. It also allows me to keep track of my keywords, but I think they are not as accurate or that the data has not been updated recently. SEMrush is a great tool for any online business. It helped us to rank higher in the search engines. In general, I must say that I would recommend the tool to other people. The speed of the scans is a great advantage, you can set up a scan in progress and in a matter of minutes it is complete.
Finding the right keyword is extremely essential when you are trying to reach your target audience via organic search engines. This feature helps you dig out the keywords that can help you increase and improve your search engine ranking. Along with that, you can also know the content strategy your competitor might be using to drive the organic traffic to their website.
their tools for seo and sem are great, especially the audit tool and campaign tracking. I rely on their customer friendly graphs and competitive intelligence to show customers where they measure up to the competition and where they're performing well. It's really hard to estimate traffic to any particular site, but SEM Rush has some algorithm that calculates it. They also produce great content on their blog and with webinars. They really know who their audience is. I've also found their support to be top notch and are helpful walking you through using the tools features. Campaign tracking and SERP monitoring are also very useful. I've used the site audit feature for years now too.
Ahrefs make use of two link updates in your website - the Fresh Index and the Live Index. Fresh Index which updates at a longer time frame. It shows the dead links on your website, giving you the chance to change or reclaim the dead link. The Live Index, on the other hand, makes link updates every 15-30 minutes. This provides you with the chance to see regular link updates on your website.
Any SEO specialist worth his salt knows the importance of backlinks. No SEO campaign can be complete without good quality do-follow and no-follow backlinks from forums, blogs, news websites, etc. within the niche. The Backlinks Report provided by SEMRush provides thorough information regarding geolocation, rank authority and the number of incoming links. These links are seen as votes in favor of your website’s relevance to the subject or niche, in addition to being voted up for credibility and trustworthiness.
I manage our SEO and I needed another tool in addition to Google Search Console. We also didn't want to pay an SEO vendor, so we decided to go with this tool to help track how our keywords were doing. We had an issue with one of our tags and our keywords dropped off completely and I was able to see that this happened because of the charts in SEMrush, and we made the needed adjustments. If we didn't have this tool that could have been left for months.

It is very expensive for one user. Many companies are forced to share a login because purchasing additional user licenses is cost prohibitive for a small agency. Most small agencies and startups would only utilize the tool a few hours per week. Competitors are offering an unlimited user package, which is quickly becoming a tempting offer as their platforms improve.
We use the tool mainly to help with our SEO clients. Personally, I like the rating tool on the page. I think it's a great way to compare your page with the top 10 ranking pages for a specific keyword. The site audit in particular can offer quick answers. SEMrush is our main SEO tool and really does it all, especially with the massive updates from last year. Track keyword ranking positions, offer some keyword search tools and compare the domain with others related to it. You can also automate reports that are labeled blank. It also performs domain analysis, tracking of backlinks and audits of sites that we use all the time in our SEO business.
Any SEO specialist worth his salt knows the importance of backlinks. No SEO campaign can be complete without good quality do-follow and no-follow backlinks from forums, blogs, news websites, etc. within the niche. The Backlinks Report provided by SEMRush provides thorough information regarding geolocation, rank authority and the number of incoming links. These links are seen as votes in favor of your website’s relevance to the subject or niche, in addition to being voted up for credibility and trustworthiness.

If you are doing competitive analysis for clients or prospects this tool is a must have tool. The API interface is a great way to enhance links to other evaluation tools, but that part is probably is not for technically faint of heart. The site audits are fairly easy to use and exploit, for top level insights and seem to have a much greater depth of capability than I have taken advantage of just yet. Site audits are helpful for evaluating key clients, and provides on-going regular emails as to how each site is doing.


Its interesting that you overlooked Ahrefs site audit tool. Unlike SEMRush which limits you to 20,000 URLs, Ahrefs can crawl very large websites. Their data explorer is by far the best in the business. SEMRush gives you a list of URLs with issues they want to identify. But no option to customize. Ahrefs, much easier to use and powerful Data Explorer are very powerful indeed.

I really like the projects you can set up in SEMrush. We have a lot of different solutions so I create projects for each one with specific keywords. Then I used the project dashboard to see how that set of keywords is ranking, trending, SEO suggestions, social etc. I also like that within the project you can see specific landing pages and what keywords are ranking for that landing page.
Each keyword is categorized with a difficulty that’s associated with a colored number alongside the data so you can make an educated decision if that particular keyword is worth the effort. One of the ways to use the Keyword Difficulty tool is to find low competition yet high traffic keywords and then target those keywords more effectively. You’ll know a low competition keyword when it is marked green. The keywords in orange and red are tough, and so that will require excellent preparation.
Thanks for the article, really gives some clear insights.I am currently testing out Ahref’s and have tested Moz and Semrush in the past as well. In my opinion Ahref’s UI is the best and clearest. I will have to test Moz and Semrush again i am afraid to be sure which one to start using. Have been using SE Ranking for rank tracking mostly but have noticed rank positions are not accurate most times.
The feature allows users to check all incoming links from various URLs to their website’s domain and root domain. Plus, it gives them insight into their domain’s authority and geolocation. The anchor text linking to their website along with URLs, target web pages, titles of linking, etc. combined with the link’s weight of the competitor’s domain is more than enough information to form of a killer SEO strategy.
If you are doing competitive analysis for clients or prospects this tool is a must have tool. The API interface is a great way to enhance links to other evaluation tools, but that part is probably is not for technically faint of heart. The site audits are fairly easy to use and exploit, for top level insights and seem to have a much greater depth of capability than I have taken advantage of just yet. Site audits are helpful for evaluating key clients, and provides on-going regular emails as to how each site is doing.
The CPC Map is a handy tool which will give advertisers a good overview of the prices they can expect to pay for a particular niche in a particular region. However, the tool still needs more work, and the markets need to be expanded further especially into non-English speaking territories. That said the ones it currently operates in are pretty big and most people will be targeting English speaking regions anyways, so it is still worth exploring.
The Overview Report shows issues which are of the highest priority, and the ones which are most frequently found on the website. If you want to fix a problem that’s reoccurring throughout the website then click on the Issues Report, and it shows all the URLs of all the pages which are affected. While the Page Report shows all the issues on a particular landing page.

Pros: SEMrush is a very effective tool for SEO. It has a simplistic approach and it allows users to see all the relevant data of any websites. It has a very detailed keyword analysis tool that can show many related keywords, traffic data and competitors. The backlink analysis tool is another great feature of this app. I can see all the websites that are linking to mine, their countries and IP addresses, their anchor texts and if the links are follow or nofollow.
We consider the backlink checker the single most advantageous tool for anyone who wants to improve their backlinking strategy. It also helps you view sources of referral traffic so that you’re aware precisely as to where they are coming from. Not to mention the fact disavow traffic or backlinks from spammy websites. Speaking of spammy websites the backlink checker helps keep you up to date on the latest backlinks, and if you spot a series of links from bad sites, there is a good chance someone is running a malicious campaign against you. So, you have the opportunity to stop it before Google ends up sandboxing your website.

Its simple all that’s required is to log-into your SEMrush account, click on the Lead Generation Tool on the left. The Widget Settings will open up, and you can fill out the form with all the required information that you want visitors to see. Then personalize the subject and response message in the email and hit ‘save.’ The opt-in form can be further personalized with updated colors which reflect your website’s design or branding.

Its simple all that’s required is to log-into your SEMrush account, click on the Lead Generation Tool on the left. The Widget Settings will open up, and you can fill out the form with all the required information that you want visitors to see. Then personalize the subject and response message in the email and hit ‘save.’ The opt-in form can be further personalized with updated colors which reflect your website’s design or branding.
Keyword research is the bread and butter of any SEO campaign. You can’t have a SEO campaign without a defined list of primary and secondary keywords along with long and short tail keywords. It is so important that we don’t think that there is an SEO tool out there that does not have a keyword research tool in one form or the other. However, SEMRush’s keyword research tool is amongst the best.

Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website.
Removing Cross Group Negative Keywords: Cross-group negative keywords are bound to happen when you use the modified or broad match feature in your campaigns. These terms cause ads to compete with each other, and your CPC will grow as a result. However, while it is time-consuming to remove cross group negative keywords the ‘cross group negatives’ button will save you a great deal of time. You will stay on budget as a result and avoid competing against your own ads.

Competitor Backlink Audit: Analyze the link profile of your competitors and look for opportunities that can help improve your own link building and search performance. Whenever you perform a competitor backlink check or audit, you must also check the inbound links that are pointing to top ranking pages so you wouldn’t miss out on important link opportunities.
The My Reports tool also enables the creation of custom reports complete with your business’s logo, annotations, comments, and other features. All of the custom report features exist to highlight and clarify your findings, structure, etc. You can also use pre-defined templates which makes it possible for anyone in your team to create a report and even schedule its creation.
Removing Cross Group Negative Keywords: Cross-group negative keywords are bound to happen when you use the modified or broad match feature in your campaigns. These terms cause ads to compete with each other, and your CPC will grow as a result. However, while it is time-consuming to remove cross group negative keywords the ‘cross group negatives’ button will save you a great deal of time. You will stay on budget as a result and avoid competing against your own ads.
The Organic Traffic Insights tool works by combining the Google Search Console and Google Analytics data along with its own algorithm to provide organic traffic data. The tool merges all the data in an easy to understand format which frees you from having to juggle multiple files in Excel. All of this makes it easy to identify which keywords are driving traffic to which URLs. This data comes in handy since you can now tailor the pages based on where the traffic is coming from to boost conversions even further. You will also know the reason behind major traffic swings.
I purchased SEMRush last week and completed a Site Audit I couldn’t believe my site had so many problems. The only problem I have is that there are a lot of recommendations but no instructions on how to fix them. For example, the software advised me to use follow links on my posts instead of the No-follow links, several duplicate contents, meta description problems etc. Do you have nay ideas I can use to rectify the SEMRush problems?
SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.
Another excellent feature is the ability to create keyword lists. It allows for the creation of 50 lists, which is great for anyone working on several websites or even several pages on a single website with each one having a separate set of target keywords. You can easily create and organize your workflow across numerous projects and then assign keyword lists to every client. Once again it is an excellent feature for professional SEO experts.
Pros: SEMRush is a full-fledged powerhouse for SEO building strategy and SEO audits. It's pretty beefy, so I would only recommend it if you have the time and patience for SEO, as the software gives a ton of outlets in looking up actionable items for your SEO Strategy. The first thing that I really liked with SEMRush was the initial SEO audit of my site -- I was able to see what's good and what's bad about my SEO, and the quick errors or warnings for title headers and ideas for gaining more traffic was awesome. Moving on, I found their analytics just as good as Google Analytics, showing me where my traffic is coming from and where I can improve my paid search positions. I haven't used the Social or Content aspects of SEMRush but social listening looks to be baked in well and integrated nicely. If you're in the market for seeing how your organic and paid search traffic plays a part, and then strategizing in how to improve your overall position against organic search and then your competitors, I'd recommend SEMRush.

Keyword Tool is the best YouTube keyword tool alternative. It uses YouTube autocomplete feature to generate highly relevant long-tail keywords about a particular topic. YouTube autocomplete, just as Google autocomplete, was created to make the user experience better. It helps users find videos faster by recommending related keywords when they start typing in their search query.

Keyword Tool is the best YouTube keyword tool alternative. It uses YouTube autocomplete feature to generate highly relevant long-tail keywords about a particular topic. YouTube autocomplete, just as Google autocomplete, was created to make the user experience better. It helps users find videos faster by recommending related keywords when they start typing in their search query.


SEMrush could help me a ton with SEO at the moment. I have had two businesses before. I currently work full time for a construction business doing marketing and application development. The reason i no longer have a business is because i couldn’t afford to pay the monthly office space. I lost my team because there wasn’t enough sales coming in. I was trying to gain a large audience by focusing on content and free material. However, it did not produce the results i was hoping for and resulted in me being in debt. I’m 27 years old, still going to school, and working towards my dream. This could help me out tons.. and i have always followed your awesome blog. Give me a chance Matt!
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