The end product of keyword research, link building, social media engagement, and influencer marketing is to drive the right people to your website. Why? Because when you succeed at it, you’ll smile to the bank.As you can imagine, most businesses and website owners are trying to spy on their competitors manually. Of course, the manual has its place. But it’s time-consuming and boring.
You can hire me for as low as $2500 to do pure white hat SEO boosting this page’s authority and this site’s authority as a whole, which enables you to rank up higher in Google when you write a new post or it even boosts your already written live posts. You now have my email :) if you need me, just drop me an email, and we can take it on from there…
Love how you just dive into the details for this Site Audit guide. Excellent stuff! Yours is much much easier to understand than other guides online and I feel like I could integrate this to how I site audit my websites and actually cut down the time I make my reports. I only need to do more research on how to remove “zombie pages”. If you could have a ste-by-step guide to it, that would be awesome! Thanks!
Over the past few months, we have been receiving a lot of requests from people to review SEMrush. One big reason is that it is touted as one of the best SEO software out there especially when compared to competitors like Ahrefs and Majestic. Don’t take me wrong both Majestic and Ahrefs are great, too but SEMrush has its own set of unique strengths that when leveraged properly can yield excellent results in the form of favorable rankings. That’s why we’ve taken the time and put in a lot of effort to write this SEMrush Review. 

As a long time Moz user and I might even say a super fan of their product, it feels really odd to be writing a review of Ahrefs. But here we go--I love Ahrefs. The design, the UI, the gigantic keyword database and now the newly redesign site audit are a thing of beauty. I continue to be impressed by the data they provide, features that are added frequently and my favorite feature has to be the top pages report. (Not sure why I love that so much--but it just makes it extremely simple to research a site or competitor with that report.)
Pros: SEMrush offers many ways for comprehensive competitve research. It is a must have for every search engine optimizer. Information handled is extensive and can be passed on to clients easily and for our team to use efficiently. SEMrush has a SEO community aspect, the training base and integration is excellent. Videos and webinars are offered for comprehension and awareness.
Pros: SEMrush is our primary SEO tool and it really does it all, especially with the massive upgrades in the last year. It tracks keyword ranking positions, offers a few keyword research tools, and compares the domain to others related to it. You can automate reports that are white labeled, too. It also does domain analysis, backlink tracking, and site audits which we use all the time in our SEO business. They have recently rolled out link opportunity and outreach tools as well as brand monitoring on social media, though we haven't used those as much lately (but plan to).
Cons: The only thing about all the data provided is that its an estimate - so they are not accurate - although they give you a magnitude or direction - they are far from accurate to be used as a benchmark. There are a lot of alternatives for SEO like Moz - which are more easier to use & bring in thought leadership in the industry. There are a lot more things that can be better like the reports can be more intuitive, it's really slow at times, missing data on various sections, etc - can be a handicap at times.

Now keep in mind that, based on their stated crawling guidelines, the stronger links from stronger sites tend to get crawled more frequently so the spammiest of the spammy link approaches might not get picked up on. For that level of deep research a historical report from Majestic SEO and a link status checker, like Advanced Link Manager, is likely a better bet.
The CPC Map is a handy tool which will give advertisers a good overview of the prices they can expect to pay for a particular niche in a particular region. However, the tool still needs more work, and the markets need to be expanded further especially into non-English speaking territories. That said the ones it currently operates in are pretty big and most people will be targeting English speaking regions anyways, so it is still worth exploring.
the interface is quite nice. i like the feature that they can group all the things into a project, show the backlinks from each site and update sent to email in daily basis, sometimes it is quite busy that you cannot login and check all the metrics. Also, the competitors spending on ad is a good reference to see how and what have they done. And how we can react with them, like pay more to beat them or what. By the way, the backlink tool is very nice that we can remove toxic links linking to our site to prevent lowered ranking
Pros: Mostly all SEO Specialists nowadays are using SEMrush (in combination with other tools), and it is effective either for your small personal site or blog, or ever for larger corporation sites. On SEMrush you will find different tutorials in order to get started, SEO audit check, plenty of features in order to analyze your keywords rankings, organic traffic, PPC progression and how to analyze your competition.
What's not to like? There are comprehensive tools to make your search engine marketing (SEM) as strong us possible. With organic and paid search insights, you can find ways to align your keyword strategy and PPC strategy to meet your budget and understand what you're up against and, subsequently need to do. Within a keyword, you can analyse the types of content you are up against: long form, white papers, long blogs, video, if the term has PPC copy topped and tailed, if a snippet exists.
We consider the backlink checker the single most advantageous tool for anyone who wants to improve their backlinking strategy. It also helps you view sources of referral traffic so that you’re aware precisely as to where they are coming from. Not to mention the fact disavow traffic or backlinks from spammy websites. Speaking of spammy websites the backlink checker helps keep you up to date on the latest backlinks, and if you spot a series of links from bad sites, there is a good chance someone is running a malicious campaign against you. So, you have the opportunity to stop it before Google ends up sandboxing your website.
Using the Organic Traffic Insights tool, you can get a list of keywords for which every one of your website’s pages are indexed for and the search volume they are bringing in along with the amount of traffic and raking position.  Additionally, you will also be able to consolidate your Google Search Console and Analytics data into a single place from where you can quickly view and discover all the keywords driving traffic. You’ll also know which URL is getting the most traffic and which is driving the highest number of conversions.
Pros: I use the free version for my small e-commerce website. I have been able to link up my social media accounts so I can keep track of how they are doing and how much more (or less) engagement they each get week-on-week/ month-on-month. I've input my competitors so I can see how they are doing when comparing to mine (it's nice to know if my rankings have reduced and others have, it's perhaps a seasonality thing) SEMrush gives you masses of tips to help you improve your website, really drilled down into tips per page. My account is limited as it's the free one so I get updates monthly as to how my page tips are doing (such as I need to add ALT tags) but I actually like monthly reviews as it gives me plenty of time to get cracking and make a dint in my to-do list.
If you’ve gone through the whole post, we have clearly mentioned that we’re using SEMrush for a long time and also got a lot of better results with it (it means, we’re clearly mentioning that SEMrush can be a great choice for bloggers). But that being said, Ahrefs is not a bad tool either. In fact, both these tools have almost similar features with similar pricing plans. First, give a try to SEMrush with our free trial once and you’ll mostly end up using it. 

Longtail Keyword Research Made Easy: Every SEO specialist knows that relying on just the top 3 or 4 keywords isn’t the right thing to do. While you should focus on them since they have the largest volume but each day there are people using thousands of long tail queries which generate significantly less traffic, but the keywords are easier to target. Interestingly, these long tail keywords combined present on average 70% of search traffic. SEMrush collects long-tail keywords with a search volume of around ten queries a year. The keywords are shown in ascending order by volume. Since they have less competition, it is easier for your website to rank for them. Over time they can become a significant source of traffic.
The other way is to get a no-obligation 7-day free trial by clicking here. Using it for 7 days will give you a very good idea as to what you can expect from the tool. It will give you a ton of insights and keywords which can be leveraged effectively to boost traffic and engagement. Not to mention the fact that you’ll be able to test everything we’ve said in this review and put it into practice for yourself. What’s more is that you’ll see a visible improvement in your engagement and traffic at the very least.
Pros: What I like most is that Semrush offers a lot of useful features and they are constantly adding new ones and developing the tool. Positions tracking is only small part of it - you cancreate different projects to automatically track changes in positions for keywords that are important for your business - for ex. by geo location, which is very useful for an international business.
Each company has its own characteristics, and can need a specific Marketing Software solution that will be adjusted to their business size, type of customers and staff and even particular niche they cater to. It's not wise to count on finding a perfect solution that will work for each company no matter what their history is. It may be a good idea to read a few SEMrush reviews first and even then you should keep in mind what the solution is supposed to do for your business and your workers. Do you require an easy and straightforward service with just elementary functions? Will you actually make use of the advanced functionalities required by experts and big enterprises? Are there any particular features that are especially useful for the industry you operate in? If you ask yourself these questions it is going to be much easier to find a trustworthy app that will fit your budget.
Have you ever received a warning from Google Chrome to not visit a page? It will block the page and prevent you from going there because of some security issue. We begin by ensuring your website passes a SSL Certificate Validity Check. This a whole range of security protocols that should be within your website’s coding or built-in to the domain. It shows the world that your site is trustworthy!
Brian is the founder of MeiggsMedia and has a love for digital marketing, entrepreneurship, and personal finance. Brian has been quoted in several online publications, including Yahoo! Finance, NASDAQ, MSN, AOL, Discover, GOBankingRates, Student Loan Hero and more. When not helping others reach their goals, Brian can be found at the gym, traveling, exploring Washington DC, or helping bloggers, entrepreneurs, and small businesses succeed at MeiggsMedia.
The feature also gives you information about whether the competition is using high-volume keywords or ones with a long-tail to get their ranking. Plus, another important thing the report provides is a look into if the competition is using branded ad copy or branded keywords for better conversions. You’ll also learn how long the competitions’ ads have been around which tells you exactly how successful a campaign was during the year, season or specific periods. All of this is information which can be used to boost your own campaign.
A recent survey of SEO experts from around the world asked about their favorite SEO tool. A total of 50 experts were surveyed out of which 30 of them recommended using SEMrush. It continues to be recommended as the best keyword research and competitive analysis tool on the market. While our above-mentioned review is pretty comprehensive and outlines every feature that SEMrush has to offer you’re really not going to know if this is the right tool for you unless you use it. But most people wouldn’t want to pay 99.95$ just to trial run software or tool they haven’t used before, and that’s where we can help you.
Brian, I’m going through Step 3, which is referring to the one version of the website. I found a very good free tool (https://varvy.com/tools/redirects/) to recommend. It checks on the redirect and gives you a visual number of hops. More hops mean more delay. For example, if I use your manual method to check on https://uprenew.com, all looks good. However, if I use the tool and check, I realize there is an unnecessary 1 hop/delay, whereby I can fix it. Hope this helps. : )
Whether searching for a product or determining what others are buying, entering a keyword is the first step. Select the ebay longtail keywords from the list that are most relevant and download them. By typing the results into Ebay, you will quickly see if there is a demand for your product. As a buyer you will get the most relevant products to your search.
The audit is for all pages and not only one. What happens in the majority of the cases is that pages / posts have similarities so you can group them together. For example the pages of a website may be ok but the blog post pages may be missing titles. It’s a lot of work especially for a 500 pages website but you can start from the most important pages first and work your way to the rest

Awesome tool. I like the SEMrush’s PPC tools best as it helps you to spy on your competitors’ Ads and you can find the ones that are working and you can reverse engineer and make your own that are similar saving you time and money of testing which Ads work. As a whole i think this is a great tool that all IM should have as it can really help you improve your site ranking and thus improve traffic and profits.
Still I double check to see what softwares are providing the real results. Some are lacking in a few areas and some use the same Google Keyword planner to fetch keywords. When it comes to keywords and PPC you need a lot. When it comes to keywords and website optimisation you need comptetitor analysis. This is done from several sources to ensure the best data is gathered. Using the free version of SEM Rush it is limited in what it provides. Would also love to see the insides of the GURU account. Thanks again for a great read.

Hi Anil, both are great SEO tools I would say because I’ve been using both of them for a long time now. SEMrush offers even more incredible features and their databases are even bigger and regularly get updated when compared to Ahrefs. But as you said, Ahrefs is equally good and I really like their keyword analysis data to be precise when compared to any other tool.

Yes when I bought it few months back, It has nothing for Indian version of Google. So, I bought it for my client. Later, company extended my account for 3 more months for writing the review. 🙂 But I was not using it because my blog has very less organic traffic from other countries and I also write articles for Indian users. Now, I can do proper research for Indian users and track competitors 🙂


SERP overview reports the top 10 results for a keyword, their key metrics like UR, DR, backlinks, traffic, and social shares. Shockingly enough, the Ahrefs also reports if there are any AdWords ads, knowledge graph, and snippets at the top of the SERP for the keyword. This is very helpful in manually analyzing whether it is possible for you to rank for the keyword.
One of the biggest predictors of your SEO success is the difficulty of the keywords targeted. The more difficult and highly competitive that keyword is the more effort, time and money it will require. Even though it is a generalized SEO statement using the Keyword Difficult Tools helps to predict if you’ll be able to rank for that keyword. It uses a number system and overall system which ranks the keywords based on how hard it is to target.
Setting up the SEO Writing Assistant is pretty easy and is available at present only for the Google Chrome browser and WordPress. It is compatible with Google Docs which is a good start. To begin with, you need to head over to the download page, log-in (if you don’t have an account one will need to be created), choose to install the browser plugin and activate it post installation.
The Overview Report shows issues which are of the highest priority, and the ones which are most frequently found on the website. If you want to fix a problem that’s reoccurring throughout the website then click on the Issues Report, and it shows all the URLs of all the pages which are affected. While the Page Report shows all the issues on a particular landing page.
The Backlink Analytics tool can provide lengthy lists of competitor's backlinks that can be exported in spreadsheet formats. You can see your competitors backlink strategies including legitimate (blogs, directories) and illegitimate methods for gaining domain and site authority on Google. I also appreciate the keyword rankings, as it allows for easy reporting and tracking of SEO optimization strategies and keyword campaigns. Great tools for tracking keywords campaigns against similar business as well.
Pros: I love how simple SEMRush is to use and how intuitive their UX is. I've used their topic research tool for clients and it has helped inform their entire content marketing strategy, from the calendar itself to the amount of paid/organic attention we give each piece of content. Their tool is always fast, loads quickly and is easy for novices to understand.
Another advantage of using Ahrefs is their “Fresh Index” “Live Index” switch that displays backlinks that Ahrefs’ crawler found. The main difference between the two is that the Live Index is updated every 15-30 minutes to show live links in your site. For Fresh Index, it is updated at a much longer timeframe, but it still displays dead links which give you the chance to reclaim or change the dead link.
Terrific blog post. So much great stuff here. Just wondering about Step #16. When you promote your Skyscraper post across multiple social media channels (FB, LinkedIn, etc.) it looks like you are using the exact same introduction. Is that correct? For LinkedIn, do you create an ARTICLE or just a short newsfeed post with a URL link back to your website?
Keyword research is the bread and butter of any SEO campaign. You can’t have a SEO campaign without a defined list of primary and secondary keywords along with long and short tail keywords. It is so important that we don’t think that there is an SEO tool out there that does not have a keyword research tool in one form or the other. However, SEMRush’s keyword research tool is amongst the best.

Basically, Google shows the autocomplete suggestions whenever you start typing anything into Google search box. It is in Google's best interest to show the most relevant keywords in the autocomplete suggestions. Keywords that would help Google to retrieve the most relevant websites and help users find the most relevant content for their search query.


Cons: If you're looking for rank tracking then I'd suggest looking elsewhere, it's a little wonky and not as easy to use as other rank tracking solutions. However, if you don't want to buy multiple pieces of software then the rank tracker will get the job done. The software is kind of a 'jack of all trades, master of none'; so you'll be able to get by with just this as your main piece of software, but if you want something a little more specialized then you should probably look elsewhere. You might end up not using a lot of the tools because there is so much to explore, but most of the tools that are there are pretty valuable. Other than that, some of the reports need some extra interpretation if you are going to present them to a client which isn't optimal but is understandable.
What does it mean for a site to be SEO friendly? It goes beyond just posting quality content (though that’s a very important part!). There are all kinds of ways big and small that can prevent your site from being seen by search engines and thus by users. Our free audit tool begins by looking at some of the most important facets of your website you might not even be aware of.
The organic search report provides SERPs or Search Engine Ranking Position that the competition is targeting. That will enable you to target the same keywords as you compete for the top spot. Also, SEMrush’s organic Search Report allows you see the best performing keywords that your competitors are using to drive traffic as well as a list of new competitors which may otherwise be missed or not been fully aware of with any other tool. It also allows for the monitoring of competitor rank changes of different domains you choose. So, you are always hot on their heels.
In this article, I will discuss about this SEM tool that can be used to research competitors’ keywords – SEMrush, which I have used in many projects. Writing is no more about just putting up what your readers love but also about searching and finding what readers have been searching and putting them into post, so, that it can drive relevant traffic from search engine. Or, putting it the other way, using these keywords, you can drive highly relevant traffic through ads in search engine.

It's easy to use to in terms of just dropping in a domain or keyword for quick metrics. I also like that you can compare 5 domains. It has been really easy for me to teach our content strategists how to use the tool, even thought they are not as technically savvy. This was the first tool I learned to use for SEO, and it's definitely easy to catch on as a beginner and you do not need extensive technical knowledge.


What I like best is the number of tools offered to manage your client work. Two items I rely on weekly are site audits and search visibility tracking. In addition to this, there are tools offered for organic and paid competitor research which are fairly thorough, as well as optimization recommendations and backlink opportunity reports which can be useful, once the necessary setup has been process. Overall, SEMrush has become a fairly robust tool in the past couple years.

the interface is quite nice. i like the feature that they can group all the things into a project, show the backlinks from each site and update sent to email in daily basis, sometimes it is quite busy that you cannot login and check all the metrics. Also, the competitors spending on ad is a good reference to see how and what have they done. And how we can react with them, like pay more to beat them or what. By the way, the backlink tool is very nice that we can remove toxic links linking to our site to prevent lowered ranking

AHREFS is certainly a great tool for bloggers and internet marketers. You have explained every functionality in great detail. I liked the link intersection part. It provides ou with a great opportunity to get backlinks from sites which are usually linking to your competitors. Further, its adds to the fact that these types of backlinks would be easier to get as compared to the ones that we search manually for any website. Plus, these would be niche specific too!
The detailed analysis provides you with related phrases and words which can be added to the content. These additions will make the keyword dense, where you should add backlinks in the content, length of the material in comparison with the competition and how keywords are used compared to the competition. So, if one of your goals is to mimic your competitions’ SEO success the On Page SEO Checker makes life very easy.
Pros: Often we utilize SEMRush for a broad range of things related to digital marketing. The most important tool by far for my day-to-day job is the keyword ranking tool, since it's imperative that I can consistently demonstrate that we are outperforming competitors in search. The website SEO tool is useful as well but should be utilized with a grain of salt. We fixed quite a few small issues using suggestions from SEMRush, but it crawls pages that are set to noindex, so it often finds issues that aren't relevant to your actual ranking.
Its interesting that you overlooked Ahrefs site audit tool. Unlike SEMRush which limits you to 20,000 URLs, Ahrefs can crawl very large websites. Their data explorer is by far the best in the business. SEMRush gives you a list of URLs with issues they want to identify. But no option to customize. Ahrefs, much easier to use and powerful Data Explorer are very powerful indeed.
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